Mobile phone deals dominate the day of online shopping in the US

Day shopping online Cyber Monday
Not to be outdone from Alibaba which some time ago held a day of online shopping, the United States also held the same program on 27 November 2017 under the name Cyber Monday. Although not able to beat the achievements of Alibaba yesterday, at least Cyber Monday program scored a new achievement for online shopping business in the United States. Cyber Monday this year set a new record premises worth US $ 6.59 billion.

Especially for transactions via mobile devices such as smartphones and tablets also managed to record a new record of reaching US $ 2 billion. Online shopping through mobile devices far outstrips desktop usage for the first time.

Analysts in Adobe Analytics say that the ease of shopping through apps on smartphones and mobile wallet app differentiation make shopping activities via smartphone devices in the United States much more popular.

Some of the most sold products and brands during Cyber Monday include Google Chromecast, Roku, Apple iPad, Samsung tablet, Apple AirPods headset, and Sony PlayStation VR.

Nintendo Switch and Xbox One X became the most popular game console, and Super Mario Odyssey became the most purchased game.

As is known that Alibaba's Singles Day online shopping program held on
11 November, 2017 successfully recorded the transaction value of US $ 25.3 billion for this year. It beats the value of Cyber Monday and Black Friday transactions in the United States last year. 

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