Cambridge Analytica is said to steal data on 50 million Facebook users

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A total of 50 million personal data Facebook users stolen and stored data analysis firm, Cambridge Analytica. The firm works for Donald Trump's winning campaign in the 2016 presidential election.

Not just Cambridge Analytica, Facebook user data is also in the archives of Strategic Communications Laboratories (SCL). Both are affiliated companies.

Cambridge Analytica and SCL allegedly obtained Facebook user data from a third party researcher named Aleksandr Kogan. He works at Global Science Research and often presents a survey of personality spread that is massive on Facebook.

Kogan has been collecting user responses on Facebook surveys and quizzes since 2015, via a homemade app called "thisisyourdigitallife". The application was just downloaded 270,000 Facebook users. However, the effect hit the 50 million users, because the application is able to access the data of friends from the downloader.

Anyone who downloads the app unconsciously and voluntarily submits their personal data, what they like, where they live, and who their friends are.

Facebook has suspended Cambridge Analytica, SCL, Kogan, and Christopher Wylie. Wylie is a whistleblower whisper that reveals the leak and abuse of data 50 million Facebook users to the mass media.

"We continue to investigate to see the level of accuracy of these claims. If true, this is an unforgivable crime, "said Vice President and General Counsel of Facebook, Paul Grewal.

Meanwhile, a SCL spokesman denied the allegations addressed to his side and Cambridge Analytica. However, there is no more detailed explanation of the denial.

"Cambridge Analytica and SCL do not hold Facebook data," he said.

Sources in saying, personal data Facebook users can still be accessed in Cambridge Analytica internal database in 2017 ago. In fact, SCL has promised to Facebook and Cambridge employees that all the data was deleted in 2015 ago.

Of the 50 million data users Facebook scattered in the hands of third parties, 30 of which are complete for profiling someone. If so, user privacy is no longer privacy.

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